Smartworks Coworking and People 360D have entered into a strategic partnership to provide an integrated solution for GCCs. By combining large-scale managed workspaces with expert and AI-powered talent solutions, the alliance offers an industry leading platform for global firms to seamlessly build, staff and scale their India operations with speed and operational efficiency while mitigating execution risk.
The partnership is structured as a plug-and-play growth engine, addressing the two most critical variables in GCC expansion: talent and workspace. By integrating People 360D’s AI powered talent acquisition and deployment capabilities with Smartworks’ enterprise-grade managed office infrastructure, the collaboration enables organisations to hire and house high-performance teams across multiple cities within compressed timelines.
Commenting on the partnership, Harsh Binani, Co-Founder and Executive Director, Smartworks said “GCCs today are not evaluating India as a cost centre; they are building long-term capability hubs here. What they need is speed, reliability and execution depth. While talent and infrastructure have traditionally operated in silos, enterprises now expect both to come together seamlessly. Our partnership is built around that belief, supplemented by People360D’s proven industry leading comprehensive AI powered talent solutions specifically for GCCs. By combining large-format, ready-to-scale managed campuses with a strong talent acquisition engine, we are enabling global firms to move from decision to deployment in weeks, not months.”
This partnership falls under the spectrum of SmartVantage, which is Smartworks’ purpose-built and bespoke platform to accelerate GCC growth in India. Combining large-scale campuses, a consultative approach to workspace design, and a curated partner ecosystem, it enables GCCs to scale rapidly, operate efficiently, and build customised, future-ready offices across geographies.
Anil Chintapalli, Chairman, People 360D: “As GCCs are rapidly evolving into strategic innovation hubs, organisations require far more than standalone recruitment and standalone infrastructure support – they need an infrastructure partner who can take accountability to deliver an integrated talent and infrastructure platform at scale powered by AI. This partnership between Smartworks and People360D will ensure that the evolving needs of GCCs are adequately addressed by delivering integrated solutions that helps them to expand and operate seamlessly.”
Hemanth Gullapalli, Co-Founder and Director, People360D: “Smartworks has demonstrated proven expertise in building and operating large-format, campus-scale managed offices across India, designed specifically for enterprise and GCC requirements. Coupled with People 360D’s talent expertise, this partnership will seamlessly facilitate and address GCCs’ varied needs relating to talent and infrastructure.”
Swaroopa Gorantla, Co-Founder and Director, People360D: “By integrating scalable workspace solutions with strong talent capabilities, this partnership between Smartworks and People 360D will enable faster setup, seamless hiring, and efficient scaling – helping GCCs achieve greater operational efficiency, agility, and measurable business growth.”
India’s GCC landscape (representing ~$65 billion market) has shifted from peripheral support to core ownership, with centres increasingly driving global product engineering, R&D and digital transformation mandates. With over 2,000 GCCs operational in the country utilizing over ~263 million sq ft, the conversation has moved beyond setup to scalability. Enterprises are prioritising speed to market, employee experience and the ability to expand across Tier-1 and Tier-2 cities simultaneously. As global organisations focus on operational velocity, the seamless integration of top-tier talent into ready-to-scale environments is expected to define the next phase of India’s GCC growth story.
