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    HomeChannel CircleAcronis Delivers Comprehensive IT Solutions Beyond Backup: Sudarshi Nonis, Connex Information Technologies

    Acronis Delivers Comprehensive IT Solutions Beyond Backup: Sudarshi Nonis, Connex Information Technologies

    During the Acronis Partner Summit India 2024, held in Mumbai on 13 November 2024, Sudarshi Nonis, Senior Product Manager at Connex Information Technologies, spoke with Tech Achieve Media. Connex Information Technologies, based in Sri Lanka, has been a leading value-added distributor for over 60 IT products and services in the region. With more than two years of partnership with Acronis, Connex continues to emphasize that value-added distribution goes beyond just product distribution and also involves providing comprehensive services to their customers.

    TAM: Could you tell us how your partnership with Acronis has been so far?

    Sudarshi Nonis: Overall, our experience with Acronis has been fantastic. We particularly value the collaboration with the entire team, and their support has been truly commendable. Their assistance is vital to us. It’s not just about distributing a product; we also deliver services to both our customers and partners. Acronis offers a highly flexible software solution, providing not only backup capabilities but also cybersecurity features. In today’s landscape, with increasingly sophisticated cyberattacks, customers need more than just backup solutions. Acronis addresses this need comprehensively, making it an invaluable partner. Our journey with them has been a remarkable experience.

    TAM: This market is highly competitive. So, how does Acronis set itself apart? What unique advantages do you think resonate most with your customers?

    Sudarshi Nonis:  As you know, Sri Lanka has recently experienced a financial crisis. Many of our customers, particularly in the financial sector, enterprises, and SMBs, are now seeking cost-effective and flexible solutions. For instance, they often prefer options like post-payment or monthly payment methods. Acronis has been instrumental in helping us offer these innovative solutions to our customers.

    In comparison, other products or competitors are not as flexible as Acronis, in my opinion. While we are distributors for other products as well, Acronis stands out for its consistent support. It has been a reliable partner, working with us, our customers, and our partners to deliver the right solutions and meet their specific requirements.

    TAM: As a distributor, what are the most common customer challenges you encounter? How does Acronis address these challenges compared to other solutions in the market?

    Sudarshi Nonis: Acronis has been a leading backup software provider in the market for over 20 years. However, as I mentioned earlier, customers today don’t just want basic backup solutions—they’re looking for something more comprehensive. For example, we had a conversation with a customer about backup, and they immediately inquired about features like management and cybersecurity. Additionally, when providing solutions for their servers, they also wanted protection for their workstations, mailboxes, and overall infrastructure.

    Acronis stands out because it offers both backup and cybersecurity solutions, not just for specific segments but across the board. This allows us to address customers’ needs holistically, protecting everything from their servers to their endpoints, including workstations and email mailboxes.

    TAM: How do you envision the future growth of your company in collaboration with Acronis?

    Sudarshi Nonis: I’m really excited to see the new features and experience the latest upgrades from Acronis. Additionally, Acronis has completed 10 years as a distributor in Sri Lanka, which is a significant milestone. We look forward to working closely with Acronis, not just in providing backup solutions but also expanding into the cybersecurity domain. This aligns with Acronis’s vision and goals as a company. Acronis is evolving to offer not only backup solutions but also comprehensive cybersecurity features, enabling us to deliver an all-in-one, flexible solution to our customers.

    Also read: Driving Growth Through Trust: Randeep Pawar on Green Aims and Tecstaq’s Journey with Acronis

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