Verix, an end-to-end authentication and verification platform powered by blockchain and Generative AI (GenAI) has been launched by Kirthiga Reddy and Saurabh Doshi. The platform enables companies to have access to comprehensive analytics on credentials shared, including content, products, and awards, further establishing the authenticity and trust of every achievement.
Leveraging Verix, organizations across diverse markets can ensure verification while mitigating risks from AI-driven content manipulation, counterfeits, false information, compromised voting practices, and fake credentials. The platform enables companies to take a proactive approach by offering dynamic verification badges, along with customizable design options for 2D/3D assets, multimedia support, and GenAI integration.
“Transparency, authenticity, and verification in both the physical and digital world have never been more important than now as deep fakes and new ways to commit fraud continue to emerge. Verix allows organizations to ensure authenticity and build trust in real-time. Use cases include the certification of employee awards, workforce upskilling, product authentication and many more,” commented Kirthiga Reddy and Saurabh Doshi, co-founders of Verix from Virtualness. “Our platform is building the future of authentication and verification for enterprise organizations. The opportunities are limitless, and the authentication is invaluable to workplaces everywhere, safeguarding reputation, potential liability and mitigating fraud.”
Verix also provides a secure platform for effortless digital sharing of achievements. It enhances community engagement by allowing users to display their verified accomplishments and product ownership on social media, while ensuring transparency and security.
“As AI transforms recruitment, it’s crucial to preserve what truly sets us apart. At Amdocs, we’re dedicated to celebrating our authenticity, creativity, and uniquely human skills,” said Asaf Jackoby, Amdocs Vice President Global Human Resource. “To safeguard these values, we pioneered blockchain-backed certification in HR. Partnering with Verix, we issued shareable, verifiable certificates for excellence, innovation, and human-centric skills at our quarterly HR town hall. This collaboration strengthens our commitment to a future where every achievement remains secure, authentic, and distinctly human—qualities AI simply cannot replicate.”
Recently, MMA Global India, the marketing trade association, used the Verix platform for award recognition. “MMA has always been at the forefront of pushing boundaries in marketing innovation. With our latest initiatives — such as the Modern Marketing Reckoner and the SMARTIES Awards — we wanted to elevate our recognition strategy to the next level. Verix’s blockchain-powered digital certificates are verifiable and tamper-proof, yet also easily shareable on LinkedIn. In leveraging this platform, we’ve made sure that all contributors, from jurors to authors and attendees, get the recognition they deserve,” said Moneka Khurana, Country Head of MMA Global India.
Verix is redefining the future of verification and authentication by leveraging cutting-edge technology to offer organizations and consumers greater trust, security, and confidence in real-time. From verifying credentials to preventing counterfeit goods, Verix provides a robust solution that helps combat fraud across multiple industries. Its dynamic capabilities, such as customizable badges and seamless integration into enterprise workflows, make it adaptable to any organization’s needs. With Verix, companies can build stronger connections with their communities by ensuring authenticity and transparency in everything from certifications and awards to product ownership and beyond.