In a bid to provide consumers relief from spam calls, the Telecom Regulatory Authority of India (TRAI) has announced strict measures to curb the issue. TRAI has announced that for any entity that is involved in making spam calls all the telecom resources of the person or organisation involved will be disconnected and blacklisted by telecom operators for up to two years.
The menace of spam calls have been increasing in India with consumers receiving unsolicited messages and calls on a daily basis. According to s survey conducted by LocalCircles among 60,000 consumers across 368 districts, at least 30 percent of the people reportedly received one to two spam calls on average every single day, and as many as 36 percent received anywhere between three and six on a daily basis.
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“If any entity misuses its SIP/ PRI lines for making spam calls, all the Telecom Resources of the entity shall be disconnected by its Telecom Service Provider (ISP) and the entity shall be blacklisted by it. This information shall be shared by the TSP with all other TSPs who will, in turn, disconnect all the telecom resources given by them to that entity and blacklist it for a period of up to two years. No new telecom resources shall be allocated to it by any TSP during the period of blacklisting,” said the notice from TRAI on the matter.
TRAI also went on to add that along with spam calls, APKs and URLs that are not whitelisted will also not be delivered from 1 September 2024. “ With effect from 1st September 2024, no message, containing URLs/APKs that are not whitelisted, shall be allowed to be delivered. The technical implementation of Entity and Telemarketer chain binding for ensuring traceability of the message flow shall be completed by the TSPs latest by 31 October 2024,” said the notice from TRAI.
